Research of Music Videos

I choose to analyse this music video ' For the first time' by The Script as this music video is one of my favourite music video and also love how the music video shows to contrast between the artist and the story in the music video .I also like how the music video tells a story as there is an voice over at the beinging of the young girl writting a  postcode to her family telling them about her journery and how the  lyrics from the song links to the music video. The Artist is the story teller in the music video and this makes the video standout .I also like how it shows a story in  in colour and the parts of the artist is in black and white this shows a string contrast between the two. I also like how the music video shows a couples journey and people could link to the video which bring back good memories.

the establishing shot of the  music video there is a close up shot of a postcode card of  a image of the New York statue of liberty this shows the location of where the actors in the music video. Also the video shows a romance between at the characters in the video and it also shows that they are on there travels as the girl is writing back to her family.

There is a various range of shots throughout the video as there are numerous of close up and long shots to create different effects throughout the video also the camera is manly hand held to give it that home feel effect. When the camera is on the artists the camera has a slightly blurred effect to the artists also the camera focus on the artists but the background is blurred out.I also like how there is light lighitng to create different contrats and there is watermarks to create different effects to the video.The director has used an transtion as he has merged do video clips togther between the young girl at her flat and her boyfriend travellling on his motorbike through Newyork.

The target audience for the music video would be young people between the age off 18-25 year olds as this is an age range when young people explore the world on their travels with the partners or friends and leave love ones behind. 


Screen shots from the Music Video

this shot shows the shot of location

The shot of the artist are in black and white this shows a contrast between the two different stories in the video.

Shot of location

I like this shot as i like how the two shots are megred into one  also the shot contains the couple in different ways.

I like the effect of the sunlight on this shot as it creates different effects.